Head of Marketing

New York City

- Full Time

- Leadership

About the Position

We are looking for an exceptional growth marketing leader who will work with the leadership team and own the end-to-end marketing strategy, execution and optimization. The ideal candidate is a data-driven, user-focused marketer, who can both think strategically and dive into details.

Work environment

About Precise

At Precise we help businesses reach and exceed their growth goals and dreams by offering them access to fast, fair and affordable working capital. We are tech company, designed for scale from day one, and we intend to become the go-to way for businesses to fund their growth.

Working at Precise

As a company, we are firm believers in flat hierarchies and fast, iterative delivery. It is not uncommon for an employee to be the leader of one team, while simultaneously being a subordinate in another. Roles change often according to project needs and everyone works together. It’s a great opportunity to lead and be led.

Responsibilities

Own the company’s revenue goals
Build and own the company’s growth model
Create new extraordinary ways of user acquisition and work to acquire our first 1,000, 10,000, and 50,000+ customers.
Develop a deep understanding of our (prospective) users and their motivations
Become an expert on our customer acquisition channels, funnels and marketing stack
Own the marketing budget, and allocate optimally across tools and channels
Identify and prioritize growth experiments – e.g. optimize existing channels, and discover new ones
Establish a growth habit and culture of experimentation. Work with the team to prioritize and implement growth experiments
Lead the charge on building a data-driven culture, including instrumentation and attribution
Work closely with the product team to refine UX, copy, and messaging
Steward the company brand and voice; ensure consistency in all our communication
Manage and continue to build out the growth/marketing team

Requirements

5+ years of marketing experience; 2+ years of experience leading a marketing team
A bachelor’s degree from an accredited educational institution in a marketing discipline
An MBA or other advanced degree (nice to have)
Proven track record of building, bringing to market, and scaling digital products and services
Significant experience in marketing or user acquisition and growth experience proliferating consumer facing digital products and services
Ability to think strategically and creatively: analyse, synthesize, recommend and take actions
A passion for growth marketing and driving customer adoption
Experience working in a start-up environment desirable